Waht’s the value of the italian eCommerce market? The industry is still in its first years, with a value of 5 Bilion Euro as stated by Netcomm/Politecnico di Milano .
How can we support gowth and development in the market? There are 4 drivers that should be leveraged in order to boost sales and trust in ecommerce
- Seriously develop broadband/optical fiber infrastructure
- Promotion of epayment systems
- Lowering taxesfor etailers investing in logistics and online security
- Communicate advantages of buying online
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Sappiamo che il settore della pubblicità online in Italia non supererà nel 2009 il miliardo di Euro (IAB/FCP). Ma quanto vale l’ecommerce italiano? Secondo Netcomm/Politecnico di Milano, 5 Miliardi nel 2007 con una crescita prevista del 30% tra il 2007 e il 2011. Continue reading

